LibGuides: Teaching a Stealth Information Literacy Class on Reading The New York Times: Native Ads

Articles about Native Advertising

New York Times Plans to Make Its Mobile Ads More Native, Less Interruptive
by Tim Peterson. Advertising Age, published August 4, 2015.
The New York Times makes some of the best native advertising, and here is why
by Anders Vinderslev for the Native Advertising Institute. Published on September 28, 2015.
As Print Fades, Part 4: Native Advertising on The Rise
by Margaret Sullivan for the NYT Opinion Pages. Published on November 12, 2015.
Inside T Brand Studio, The New York Times’ native ad unit
by Lucia Moses. Published at digiday.com on December 2, 2014
How The New York Times has turned 'paid for' content into a lucrative art
by Ian Burrell for the Independent. March 6, 2016.