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Marketing Branch Libraries to Students Through Web Videos: Home

Poster presented at MERLOT (Multimedia Educational Resource for Learning and Online Teaching) Eighth International Conference Minneapolis, MN, August 7-10, 2008

Abstract

Poster presented at MERLOT (Multimedia Educational Resource for Learning and Online Teaching) Eighth International Conference
Minneapolis, MN, August 7-10, 2008
by Caroline Gilson (cgilson@depauw.edu) and Brooke Cox (bcox@depauw.edu)

Abstract:

As branch librarians, we constantly look for ways to increase student and faculty awareness of the resources and services our branch libraries offer, because most students turn to the main library for their information needs. We created seven promotional videos in summer 2007 advertising branch libraries at DePauw University. Designed to reach students in their Web 2.0 environment, the commercials are posted on YouTube, the library website, individual librarian’s Facebook profiles and play on the campus cable station. This session will focus on the conception and production process, the outcomes of our project, and the challenges and lessons learned.

Note

The information (including content and links) in this guide will not likely be updated after the time of the presentation. Please contact the presenter(s) with any questions.

Subject Guide

Profile Photo
Caroline Gilson
she/her/hers
Contact:
cgilson@depauw.edu
My office is in the Roy O. West Library (004B). We can meet in person at ROW Library or in Julian; we can talk via Google Chat or we can set up a Zoom meeting.